Camimex Group (CMX) Partners with South Korea: A Breakthrough for Vietnamese Seafood in Asia
1. Camimex Group: One of Vietnam's Seafood Giants
When it comes to Camimex Group, shrimp farmers in Cà Mau are no strangers. Established in 1977, the company has been involved in shrimp farming for over 40 years. What began as a small operation has grown into one of the leading names in Vietnam’s seafood industry. What makes Camimex stand out is its ability to produce organic shrimp—clean, naturally farmed, and chemical-free shrimp that has been internationally recognized. The company holds multiple global certifications such as Naturland, EU Organic, and BIO SUISSE, proving that Vietnamese shrimp quality rivals the best in the world.
2. Expanding into Fish Processing: A Bold Move by Camimex
Camimex recently made headlines by expanding into fish processing—a move considered bold but full of promise. To achieve this, the company acquired an old processing plant from Hùng Vương Corporation, once known as the “Pangasius King” of the Mekong Delta. Camimex has since revitalized the plant to process pangasius and basa fish, meeting growing demand from international markets.
The rationale is simple: shrimp processing facilities aren’t suitable for fish, so Camimex needed to invest methodically. By leveraging its expertise in clean shrimp production, Camimex aims to deliver high-quality pangasius products tailored for Asian markets—especially South Korea. With Vietnamese pangasius already enjoying a solid reputation and Camimex's professional processing capabilities, this venture is expected to open new doors for the seafood industry.
3. Details of the Partnership Between CMX and South Korean Partner
Now to the highlight of the story: the partnership between Camimex and South Korea, specifically with E-Mart—the largest supermarket chain in Korea. South Korea has long been a promising market for Vietnamese seafood, as Korean consumers highly value clean, high-quality shrimp and fish. Camimex is working closely with E-Mart to develop new products customized for Korean tastes. This is not just an opportunity to increase market share—it’s a way to elevate the global reputation of Vietnamese seafood.
In recent years, exports to South Korea have faced challenges due to the global economic downturn. However, thanks to the collaboration with E-Mart, Camimex is helping to gradually restore export volumes. Notably, E-Mart is not only interested in shrimp but also in pangasius, aligning perfectly with Camimex’s new strategy.
4. What This Partnership Means for Vietnam’s Seafood Industry
4.1. Elevating the Vietnamese Seafood Brand in Asia
When organic shrimp and value-added pangasius from Vietnam appear in major supermarkets like E-Mart, international consumers will become increasingly familiar with the “Made in Vietnam” quality. This is a highly effective form of branding without requiring massive marketing efforts.
4.2. Driving Value-Added Processing and Modern Technology
Camimex’s move also inspires other domestic companies to shift away from exporting raw materials toward value-added products. For example, a basic shrimp or fish can fetch much higher prices when cleaned, expertly processed, and beautifully packaged. To achieve this, businesses must invest in modern technology and meet international standards—something Camimex is pioneering.
4.3. Using South Korea as a Springboard to Other Major Markets
South Korea may also serve as a launchpad for Vietnamese seafood to enter other large markets like Japan and China. Once Vietnamese products win over discerning Korean consumers, expanding further becomes much easier. For local farmers, this means greater confidence to invest in aquaculture, knowing that companies like Camimex are securing reliable export channels.
Source: aquaculture.vn
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Ngày đăng : 04/08/2025
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